Slow’s aim is to promote high-quality materials, stylish clothing and accessories, which are produced in a fair way and don’t fall into the eco-fashion stereotype. The keywords are minimalism, Scandinavian style purity, organic and innovative materials, zero waste, recycling, upcycling and awareness.

Slow as a brand is in continuous development – we’ve been involved from the very beginning, from the idea phase to the successful crowdfunding project, numerous pop-up stores, a stationary store and an online store.